Project: Efficient advocacy through WEDs Methodology
Partner: International Labour Organization
Today more than ever, it is critical to strengthen advocacy for Women’s Entrepreneurship Development (WED). The International Labour Organization (ILO) uses its Women’s Entrepreneurship Development (WED) assessment methodology to identify gender-based inequality gaps that prevent women from starting their own businesses. The agency leverages the findings of WEDs to make recommendations for governments and corporates on how to eliminate barriers to achievement.
In 2021, in Mexico, the ILO has conducted an assessment on framework conditions that impact women’s entrepreneurship development in support of the Women’s Entrepreneurship Accelerator.
The study is sector specific to trade and industry in Mexico City and touches upon the impact of COVID-19. The assessment includes a series of actionable recommendations for a more conducive environment, developed in close collaboration with national partners, including employers’ associations, chambers of commerce and associations of women entrepreneurs to ensure national ownership and sustainability.
In Brazil, through the Accelerator, ILO is collaborating with SENAI, a national leader in technical and vocational training, to advocate for women’s entrepreneurship development and foster dialogue based on the findings of a WED Assessment conducted in the framework of the EU-funded Win-Win project. A programme of national and regional conferences, seminars, trainings, and communication campaigns has been put together to generate and consolidate momentum in favor of women’s entrepreneurship development.
To learn more about women entrepreneurship development in Brazil:
• Watch a 1-minute inspirational video created by Fatec Senai to promote women entrepreneurship in support of in Brazil.
• Watch « Elas Empreendem », a 15-minute documentary featuring women entrepreneurs in Brazil.